RADIOBOX REDESIGN - UX/UI
Redesign of Online Radiobox, a mobile radio streaming application. With a claim of 8,000,000 users Internationally, Online Radiobox is in need of modernization. My mission was to encourage a younger audience to engage with radio listening through a fun, updated interface with tactile interactions, and to improve efficiency within user flows for three main tasks.
FOCUS
Personalization, Branding, and Restructuring
THE PROBLEM
Online Radiobox is inefficient, limited, and visually outdated. It lacks branding and conducive user flows, which causes users frustrations.
THE SOLUTION
The improved Radiobox will engage younger audiences with radio by providing them with a bright and tactile interface and modernizing the station search process. This will reduce frustrations with its tedious user flows and encourage users to choose exploring radio for their music listening. I focused on the following tasks: Searching for local stations, favoriting a station, and searching for stations by genre.
Link to full Case Study Coming Soon
